By personalizing your outgoing bulk messages with our mail merge feature, you minimize the appearance of duplicate content, thereby reducing the risk of any messages being blocked.
Bulk Sending
Start Sending Bulk Texts from Your Computer
When sending business SMS, you often need to send it in bulk, one message to a mass amount of recipients. Customizing your bulk SMS messages with CompleteSMS is the perfect opportunity to engage with your recipients without making them feel like just a (phone) number.
Sending bulk SMS lets you reach hundreds or thousands of customers at the same time.
Mass Texting Software Features and Benefits on CompleteSMS
Ensure Higher Delivery Rates
Import Contacts From Any Spreadsheet
Import full documents of contacts’ data (e.g., first names, last names, mobile numbers, invoice balance, due dates, etc.) from any .csv/spreadsheet file—like Excel or Google Sheets.
Custom Message Templates
Create custom templates using mail merge-type fields to incorporate data from your selected .csv to personalize your message with more than just a name.
Schedule Your Message
Send it when you think about it, even if its in the future. Schedule your bulk message blasts to be delivered at specified dates and times.
Alpha Headers
Replace your sender number displayed on receiving devices with up to 11 characters of your business name. (outside of the U.S.)
Sincerely, You
Stored SMS signatures make it easy to sign off without having to type it over and over again.
What Is Bulk SMS?
Bulk SMS is a service that lets your company send texts to multiple individuals simultaneously.
Using a bulk SMS service streamlines your messaging, saving you time, money and effort.
Is Bulk SMS the Same as Group Texting?
No, Bulk SMS, or mass texting allows you to reach more than one person at the same time, each receiving their own message. The recipients don’t know who else received messages. And if someone were to reply to their message, the reply is only sent to the original sender. It’s essentially a time-saving one-to-one message sending option.
Group texting sends the exact same message to multiple people at one time, but all recipients can see the other recipients and any replies sent go to everyone on the original message. Like when Aunt Sally says she’s bringing three-bean casserole and Judy’s bringing Jell-o.
When to Use Mass Texting
Companies across industries can take advantage of bulk SMS, as there are multiple use cases for it, including:
- Sending appointment reminders: You can use bulk SMS to send appointment reminders to clients who have services booked in a week, two days or the next day.
- Sending updates: Bulk SMS is an efficient way to keep customers, members or students in the loop. For example, if your school needs to close because of bad weather, you can send a bulk text to all the students or parents. If your gym is changing its operating hours, you can communicate the change to members through a text.
- Sending emergency or critical alerts: Government agencies and utility companies can use bulk SMS to reach residents and alert them to emergencies or other critical problems, such as power outages or water main breaks.
- Sending staffing updates: Bulk SMS lets companies keep their employees updated on policy changes or upcoming meetings. You can use mass texting to send employees their weekly schedules or find a fill-in when someone calls out sick.
- Sending payment reminders: Use bulk SMS to send customers payment reminders a week or day before their bills are due.
Bulk SMS Best Practices
Spam is prevalent in the world of text messaging, so it’s important to do what you can to avoid being marked as spam by your customers or their phone carriers. Following mass texting best practices will help ensure your messages reach their recipients:
- Get consent: Your customers should opt into or agree to receiving texts before you send them messages.
- Identify yourself: Always make it known who the message is coming from, even if you’ve sent messages to a customer in the past.
- Send texts from a dedicated number: Using a dedicated number means your messages will always come from the same phone number. People can save the number as a contact and can easily see who the message comes from when they look at their notifications.
- Offer an out: Include an unsubscribe option with each message, such as “Text STOP to unsubscribe.”
- KISS: Keep your messages simple, short and sweet. Your customers should see what you’re offering or suggesting with a quick glance.
- Send messages during the day: Timing matters. Send your messages when people are most likely to be looking at their phones.
- Don’t over-text: You can have too much of a good thing. Be cautious about sending people too many texts.
- Know the rules: Be familiar with regulations in the country where you’re texting. Some countries require senders to register message templates before sending.
The Benefits of Mass Texting
If you follow the rules and best practices, bulk SMS has multiple benefits, including:
- High open rates: People are more likely to open and read a text than an email message. You can feel confident that a recipient actually saw your message rather than it going to a spam folder.
- Personalization: You can personalize your bulk messages to include your custom sender ID, the recipient’s name or other details specific to the recipient. Doing so increases response and makes it less likely that your message will be marked as spam.
- Easier communication: With our 2-way texting feature, communication can be a two-way street even when texting in bulk. Customers can reply to your messages and you’ll be the only one to receive them.
The CompleteSMS Bulk Texting Feature Is Easy To Use
- Log into the CompleteSMS web portal and select the Bulk Send tab
- Select the columns that contain recipient information
- Use message content from your spreadsheet or pull from your folder of reusable templates
- Determine if you want to send now or later
- Hit send, and watch the magic happen
Message Templates
Customize and save time with templates.
Two-Way Texting
Replies to bulk messages are only sent back to you.
Schedule SMS
Future sending can be set up now.
Talk to an Expert
Our SMS expert, John, will give you a full demo of our software and answer any questions you have.
Schedule Your Demo
