As SMS campaigns have an impressively high open rate of 98%, texting is one of the most effective tools for marketing. However, over-texting could be doing more harm than good. Learn how to determine the right SMS frequency to ensure effective communication and maintain positive customer relationships. Why Is SMS Frequency Important? SMS frequency has the […]
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To communicate with your customers, clients, employees and other stakeholders, you should contact them through the channels they use most. As SMS has an impressively high open rate, with most messages typically being read within a couple of minutes of being received, this channel can be an effective tool for business communication. As hundreds of companies use texts to sell products, you may be familiar with SMS for retail […]
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Quick Guide to SMS Marketing for Salons and Spas If you’re the owner or manager of a spa or salon, integrating SMS into your marketing and communications efforts can be a real game-changer. Due to the personal and direct nature of texting, this channel is perfect for connecting with both your employees and clients. In […]
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Using short message service (SMS) as a tool for your business to share time-sensitive updates and alerts, to people who have consented to receive such notifications, is continuing to grow increasing popular. Because of its higher success rates over traditional communication methods, like email, and is ubiquitous for any phone or mobile device. In turn, enabling people to engage with SMS faster than any other channel. However, […]
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You’re ready to move to the next stage in a big collaborative project for your department, but you’re still waiting on a response to the email you sent your coworkers two days ago. Even worse, you’re all remote—and you don’t have a better way to reach out than to send another follow-up email. You might […]
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