As SMS campaigns have an impressively high open rate of 98%, texting is one of the most effective tools for marketing. However, over-texting could be doing more harm than good. Learn how to determine the right SMS frequency to ensure effective communication and maintain positive customer relationships. Why Is SMS Frequency Important? SMS frequency has the […]
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A Quick Guide to SMS Marketing for Call Centers One of the biggest challenges call centers face is figuring out how to boost profits and keep overheads in check without letting customer service slip through the cracks. In most cases, callers have quick questions that need quick answers. That’s where SMS comes in, a valuable […]
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