Category: SMS Marketing Tips

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SMS Frequency Best Practices

SMS Frequency Best Practices: Are You Texting Your Customers Too Often?

By:  Amy Dean - COO/Marketing Specialist  |  October 23, 2025

As SMS campaigns have an impressively high open rate of 98%, texting is one of the most effective tools for marketing. However, over-texting could be doing more harm than good. Learn how to determine the right SMS frequency to ensure effective communication and maintain positive customer relationships. Why Is SMS Frequency Important? SMS frequency has the […]

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Increase News Readership With Blast SMS Messaging

Increase News Readership With Blast SMS Messaging

By:  Amy Dean - COO/Marketing Specialist  |  October 8, 2025

More than half of United States adults report getting news from social media, and 86% of adults report getting news from their tablet, computer or smartphone. With an increasing reliance on digital devices and websites to provide information, news outlets can significantly benefit from implementing strategies to increase digital outreach. One of the most beneficial ways to accomplish this […]

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Quick Guide to SMS Marketing for Call Centers

By:  Tim Hunt - CTO/Co-founder  |  September 24, 2025

One of the biggest challenges call centers face is figuring out how to boost profits and keep overheads in check without letting customer service slip through the cracks. In most cases, callers have quick questions that need quick answers. That’s where SMS comes in, a valuable channel to help you stay competitive. With this guide, […]

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