Brenton Milne

A2P (application to person) SMS regulations have recently had an onslaught of changes coming in rapid succession, making compliance an uphill battle for companies that think they can do this without implementing…

Using short message service (SMS) as a tool for your business to share time-sensitive updates and alerts, to people who have consented to receive such notifications, is continuing to grow increasing popular. Because of its higher success…

Using your personal phone for business texting might seem convenient, as it's one of the main communication channels for customers and employees alike. However, you might run into a few…

Research shows that SMS campaigns have an average open rate of 98%. This makes business text messaging one of the most effective marketing tools. However, before you can start crafting messages to send…

Spam SMS messages are often sent in bulk SMS sends, but not all bulk SMS sends are spam. Spam refers to texts that violate any current and prevailing regulations and guidelines, namely consent. Also known as text blasts…

Short message service (SMS)—or text messaging—is still one of the fastest-growing forms of communication for businesses globally. Because many customers prefer using text messages over other forms of messaging, more companies…

Types of Messages to Send Using an API Integration An application programming interface can open multiple possibilities for your business to harness even more uses for your software systems. This…

SMS messages help you reach customers quickly and efficiently. People like getting text messages and are often more responsive to them than to other forms of communication, such as emails…

As the U.S. continues to update regulations for A2P (application to person) SMS sends, other countries are experiencing the ripple effect.  Are your messages getting blocked? Here's why. Yes, companies…

With the ever-present use of cell phones, smartphones and flip-phones alike, the rise in  SMS mobile marketing was inevitable. The efficiency and effectiveness of these SMS text message marketing services and…

What is 10dlc? 10dlc is shorthand for 10-digit long code. These numbers are formatted like a standard U.S. phone number with area code, but can support higher volumes of text…

  Brenton Milne Consultant Guest Author . Our world would be a better place if everyone worked like Brenton! He relentlessly gathered data, meticulously measured usage and created intricate spreadsheets…