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5 Reasons Why Text Blasts Are More Effective Than Email Blasts

5 Reasons Why Text Blasts Are More Effective Than Email Blasts

By:  Amy Dean - COO/Marketing Specialist  |  December 30, 2025

Two of the most common ways to engage with customers are email and text blasts. Both of these strategies have benefits, though organizations generally see more success with SMS messages over email. Email blasts are useful for lengthier content featuring visual components like graphics, but SMS messaging goes above and beyond to provide quick, actionable […]

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Universities and Colleges: Staying in Contact With Students Over Semester Break

By:  Amy Dean - COO/Marketing Specialist  |  December 19, 2025

Universities and Colleges: Staying in Contact With Students Over Semester Break Many universities and colleges know just how important it is to keep students engaged over the semester break. Beyond helping them feel connected, informed and supported, staying in contact is a way to show that your institution cares. Most students are from Generation Z and younger, […]

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