SMS is a powerful way to reach a responsive audience. In the wrong hands, it can also be invasive and annoying. We’ve all received unwanted texts that have us typing STOP or blocking faster than you can say “spam.” But, unwanted texts can be more than an annoyance—they can be illegal. Bodies across the United […]
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Child Care: How to Provide Worry-Free Communication to Parents With SMS Parents are a lot more likely to experience significant levels of stress compared to adults who don’t have children. This can involve worrying about a child’s developmental progress, health and well-being, and safety. Sending their little one to day care or school can be nerve-racking for […]
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Quick Guide to SMS Marketing for Salons and Spas If you’re the owner or manager of a spa or salon, integrating SMS into your marketing and communications efforts can be a real game-changer. Due to the personal and direct nature of texting, this channel is perfect for connecting with both your employees and clients. In […]
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The invention of the smartphone changed screen time and social media use as we know it. In what seemed like an overnight transformation, people could now access whatever they needed in the palm of their hand. Though smartphone and social media use are not the only forms of screen time, they significantly increased during the early days of […]
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Whether you own a car dealership or a clothing boutique, taking advantage of the immediacy of SMS can help you boost traffic, strengthen existing customer relationships, foster new ones and improve your business overall. With an open rate of 98%, communicating with your audience via SMS allows your retail business to effectively connect with target consumers. […]
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