Today, many business owners and marketers are aware of the power of text messaging. It’s a straightforward, instantaneous way to reach customers. Between alerting them about sales and sending them special offers, SMS messages are a great option for staying in touch and driving business.
While most companies shouldn’t send texts too often, daily messages have a time and place, and they can be crucial in your communication efforts.
Benefits of Sending Daily Text Messages
SMS messaging allows businesses to maintain contact with existing customers, keeping them engaged and enticing them to make repeat purchases. In the case of daily text messages, companies can experience a few more unique benefits:
- Build a reputation as a go-to source: By sending out daily texts about trends, forecasts and news, your brand can become known as a reliable, convenient source for important updates. If people don’t have to go out of their way to find that information themselves, they’ll view your company in a positive and valuable light.
- Improve attendance and engagement: When businesses send reminders about events, conferences and other timely occasions, recipients are more likely to attend and engage. These prompt messages can make all the difference in putting on a successful show or get-together with a great turnout.
- Stay top of mind: More than anything, daily texts keep senders and their brands top of mind. When a customer wakes up to a news alert or receives appointment reminders in the days leading up to their visit, your business becomes a key focal point.
5 Ways to Use Daily Text Reminders
There are many use cases where sending daily text messages and reminders is effective, enticing and even entertaining. If you’re interested in how daily messages might fit into your communication strategy, here are some ideas.
1. Medical Appointment Reminders
In many industries, appointment reminders can prompt more people to make their appointments prepared and on time. For example, a dental office might send daily text reminders a few days before a patient’s scheduled visit. Patients could opt in to receive these reminders daily starting a few days before their appointment, with an option to choose their preferred frequency. Healthcare providers could also use daily texts to remind patients about medication schedules or follow-up care.
2. Immediate Action Items
For some businesses, daily action is a huge part of the customer experience—a career counselor might need clients to complete daily tasks during the job search process, and a dietician may give customers a daily plan to meet their health goals.
If you want your customers to take action daily, consider using SMS messages to send relevant prompts. With a simple reminder, recipients will be more likely to take certain steps and progress toward goals. Give them a way to opt in to reminder texts and customize their frequency.
3. Local Event Alerts
One of the biggest uses of daily texts is event alerts, whether for sports games, industry conferences, concerts or a different kind of occasion.
Users can opt in to get reminders a few days before the event with crucial details, including the date, time and location. On the day of, they can choose to receive a final reminder. If any details change along the way, those who opt in can get alerts.
When the event is over, you can ask attendees to fill out a brief survey about their experience and encourage them to sign up for future alerts.
4. Forecasts, News and Trends
Is your audience interested in news alerts or trend forecasts? Maybe they’d like to stay up to date with the latest industry changes or get information on market trends. Either way, opting in for daily SMS messages can keep them in the know. What’s even better is if companies can break down information so it’s easy to understand and accessible for every recipient. The text might include a quick summary and a link to a more extensive article where they can learn more.
5. Inspiration and Trivia Shares
If you want to lean into a more fun, creative approach, consider sending daily shares with inspirational messaging or trivia. These texts can speak to various audiences and serve as a positive blurb that recipients can sign up for and look forward to every day. A daily fun fact or motivating quote can go a long way to engage your customers. Try sending a few test messages to see how your audience reacts.
Daily Text Reminder Examples
Curious about what you should include in a daily text message? It may help to explore some examples. Here are a few SMS templates to help inspire you.
Event Template
- Days before the event: Hello [Customer’s Name]! We’re excited to remind you about our upcoming event: [Event Name] on [Date] at [Time]. Don’t miss out on [Key Highlights]!
- Morning of the event: Hey [Customer’s Name], we want to quickly remind you that [Event Name] is happening tomorrow at [Time]! We can’t wait to see you there!
Appointment Template
- Days before the appointment: Hi [Customer’s Name], we’re sending a friendly reminder about your appointment with [Business Name] on [Date] at [Time]. Please get in touch if you need to reschedule!
- Morning of the appointment: Reminder: Your appointment with [Business Name] is tomorrow at [Time]. Looking forward to seeing you!
Trivia Template
- Daily trivia question: Trivia Time! Did you know [Interesting Fact]? Reply with your answer to this question: [Trivia Question].
Inspirational Message Template
- Daily motivational message: Good morning, [Customer’s Name]! Here’s your daily dose of inspiration: “[Inspirational Quote].” We hope you have a great day!
News Update Template
- Daily trending topic list: Trending Today: [List of Trending Topics or Hashtags]. Want to join the conversation? Reply with your thoughts!
- Daily general news update: Good morning, [Customer’s Name]! Here’s your daily news update: [Brief Summary of Top News Stories].
Action Items Template
- Daily action prompt: Good morning, [Customer’s Name]! Here’s your action item for today: [Action Item]. Reach out if you have any questions or need assistance!
How to Send Daily Text Messages
The easiest, most effective way to send daily text messages is to use an SMS messaging platform. With a bulk SMS solution, you can effortlessly send personalized mass texts to recipients every day. Simply import your contacts, set up the template, add a stored SMS signature and schedule your daily messages.
Whenever you need to adjust a text template, you can quickly make changes right in the program. If a recipient decides to opt out, they can quickly unsubscribe from the list. Different customization features mean you can adjust your approach as needed to send the most impactful texts.
Send Daily Text Messages With CompleteSMS
CompleteSMS is a leading SMS messaging solutions provider, and we can help you create a daily text messaging campaign with our Bulk SMS software. Whether you’re sending out event reminders or want to keep customers posted about appointments, we offer contact importing, scheduling features, personalization options and several other tools to support your SMS needs.
Learn more today, and request a demo to get started!
